At Lead Dog Digital, one of the questions we get asked most often when new clients come to us needing help with their online advertising is, “How can I get my website listing to show up more often on search result pages when customers are looking for what my business offers?” The answer is simple, but understanding the process is a little more complicated. The simple answer is: Improve your website by making it SEO (Search Engine Optimization) friendly.
Facebook represents a huge potential marketing channel for your local brick & mortar business. With over 2.07 billion monthly active Facebook users for Q3 2017, it is too big to ignore. However, it is becoming increasingly difficult for a business to stand out from the crowd. Thankfully, with a little creative thinking, there are simple ways for your business to garner attention and connect with potential local clients.